Google’s plan to phase out Third-Party Cookies for Chrome, announced in 2020, will come into play late 2023, with the aim of creating a more private digital world for tracking individuals on the web, with more control over how a users data is used and stored. This will not come as a shock to the […]
Although traditional marketing is not dead, it is not as valuable as it used to be. Nowadays, consumers are more engaged with the digital world, but that doesn’t mean traditional marketing isn’t important. Traditional marketing is an umbrella term used to describe a range of offline media, such as TV, radio, billboards, newspaper and print […]
The digital marketing landscape is ever-changing. Digital marketing enables small and mid-sized businesses, in a more localised market with smaller budgets, to compete for their share of consumers. For smaller and mid-sized businesses to stay relevant and effective, it is important to keep ahead of the latest marketing trends. Here’s a selection of the latest […]